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+10% conversions for HEMDEN.DE

through targeted incentivization of Google Shopping traffic

hemden.de first used loopingo Uplift in the competitive Google Shopping traffic as a target group to increase the conversion rate there.‍

Uplift gives users who are hesitant to buy a good reason to complete their purchase at hemden.de and not at the competitor's store.‍

After a total of around 28,000 sessions and over 1,600 measured conversions, loopingo Uplift achieved a conversion rate increase of over 10%.

This results in an additional turnover of around 11,000€, which would not have been realized without loopingo.

In addition, the better conversion rates and thus the better ROAS of the Shopping campaigns lead to the fact that the pMAX algorithms of Google classify the campaign more powerful and thus also the traffic level increases overall in the channel Google Shopping.

In the meantime, loopingo Uplift has been rolled out to other traffic segments at hemden.de.

Product page
Product page - the list
Shopping cart - in detail
Shopping cart

For us it is clear: loopingo Uplift works - and increases our conversion rate permanently.In addition, our customers receive a top additional benefit to their order at hemden.de through the shopping bonuses.

Patrick Schammer
CMO Shirts of Europe - Hemden.de